A Rebrand for Multifab | 116 & West
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5.21.20 |

A Rebrand for Multifab

116 & West

Branding The Family

This successful contract manufacturer and packaging supplier hired us to create a three-element brand image family to represent their parent organization, manufacturing, and packaging lines. The result was a unified brand image and online presence that strongly positions Multifab within its industry and promotes the personal aspects of its services and products.

Multifab’s Manufacturing brand conveys the impression of vacuum-forming, tooling, and fast turnaround time for their manufacturing division while Multifab Packaging’s brand conveys packaging materials and fast delivery. These logos were used in corporate identity papers, facility signage, apparel, and vehicle identification.

Following our update the corporate logos, we created websites for its manufacturing and packaging divisions. Custom photography features Multifab employees, products, facilities. We developed a narrative that provides a foundation for SEO and appeals to customers needing custom fabrication, packaging supplies, and machinery.