The Budget Mom: A Glow Up
Miko Love, aka “The Budget Mom,” well-known for her Budget by Paycheck Workbook® and Live Rich Planner®, was ready to level up her brand. Our team built a brand family of logos and created a line-up of freshly designed workbooks and planners with a vibrant personality that fit the vision for her brand’s future. The Huffington Post, Inside Edition, ABC’s Good Morning America, and CNBC prominently featured this new product line and reached her 2 million followers on social media.
DELIVERABLES
Brand Audit, Logo Brand Family, Product Design, Website Design
EXPERTISE
Strategy, Graphic Design, Illustration, UX/UI Design
Logo and Branding
Strategy, Graphic Design
![](https://116andwest.com/wp-content/uploads/2022/09/tbm-logos.jpg)
![](https://116andwest.com/wp-content/uploads/2022/09/tbm-family.jpg)
Product Design
Strategy, Graphic Design, Illustration, Copywriting, Printing, Production Management
![](https://116andwest.com/wp-content/uploads/2022/09/the-budget-mom-yellow-workbook-116-and-west-spokane-scaled.jpg)
Website Design
UX Strategy, Design, Illustration, Development Consulting
![](https://116andwest.com/wp-content/uploads/2022/09/the-budget-mom-website-by-116-and-west-spokane.png)